I traveled to San Miguel de Allende the week leading up to Easter in 2024 to capture the events of the Holy Week, full of colorful celebrations and parades the town has come to be known for. From the procession of the “Holy Encounter” on Good Friday, to the “Firing of the Judases” ceremony on Easter Sunday, there was never a dull moment. My Canon 310XL Super 8 camera and my multiple 35 mm film cameras captured all the festivities and natural charm the city has to offer! Countless rolls of 35 mm film were shot and multiple rolls of Super 8, culminating in a promotional video and other collateral the tourism board can use to attract new life to the city.